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Analyze the trends of keywords.
Analyzing the trends of keywords is essential for Internet marketers and businesses. The public's interest overtime vary greatly among keywords. Seasonal keywords have higher public interest during specific times of the year. Non-seasonal keywords have a stable public interest during all times of the year. Evergreen keywords fluctuate little or rise overtime. News-based keywords typically have peak public interest for a relatively very short time. Google Insights helps determine status of the keywords you are using.
Instructions
1 Go the Google Insights main page.
2 Manage the filter settings. The filters allow you to filter specific categories and time frames for your keywords.
3 Insert the keyword into the search bar and click "Search." It will then display a graph of the public's interest in the keyword over time.
Tips & Warnings
Google Trends only shows the top keywords that are currently being searched. Use Google Insights for more advanced features. Use the links in the resources below to access Google Trends and Google Insights.
